Maximize Your Productivity with Professional Photography Tips
The time has changed. Competition has grown stronger, making professional photographers need to do much more than capture eye-catching images to stand out. You need to be consistent and improve photography workflow, like managing your time, preparing beforehand, and delivering consistent results.
In this comprehensive guide, I will tell you how to maximize your productivity with professional photography tips, from planning and organizing to implementing your photoshoot like a pro. This will not only help you capture stunning images but also impress customers in the long run. Let's not waste any more time and get to the main part!
Why Productivity Matters in Professional Photography
Being productive is not a one-day thing. It is a tenacious process you can muster with practice and time. However, once achieved, your success rate will skyrocket.
- Improve Creativity. Productivity requires smart time management. When you work regularly and manage your time properly, you can learn new photography techniques and experiment with them to get better at photographing.
- Fast Delivery Time. With consistency and on-time working, your image capturing and delivering time increases, ensuring you can provide high-quality images to clients on time and build a great relationship.
- Guaranteed Client Satisfaction. Your productivity is not only beneficial to you but also to your clients. When clients get stunning images within a deadline and they become happy and hire you for more projects.
- Improve Income Rate. When you continue to deliver quality photographs all the time, it builds a bond with your client. As a result, they refer your company to other people, improving sales and revenue.
- Increase Resting Time. When you regularly maintain a daily routine for photographers, you become consistent with professional photography and get appropriate time to rest. The reason is that when your daily work is completed, you have nothing to worry about. No Tension = Great REM Sleep.
Being productive makes you an all-rounder in the long run. Work hard, keeping your intent in mind. Trust me, you can become a super productive photographer your clients love.
Enhance Your Productivity with 13 Professional Photography Tips
Learn how to be productive as a photographer following our essential photography tips.
Smart Planning
The first step of your smart planning is “How to Organize Your Photography Sessions”. Once a client contacts you, you research their niche, like what type of images are trending now, your top competitors' work, and research Google, Pinterest, and others to generate a potential plan and present it to the customers.
Proper planning will help you -
- Better communicate with customers.
- Meet customer expectations.
- Find a suitable location for the photoshoot or organize the studio.
- Organize the necessary equipment beforehand.
- Select the photoshoot poses.
- Meet the deadline with flying colors.
Prepare Your Shot List
The next step of improving your photography productivity is to "Create Your Shot List for the Photoshoot". Research the latest trends, Search engines, Pinterest, and your competitors. Open a Google Docs file and name the file with the project name. Copy the poses in the Doc file and add necessary captions to remember the poses. Share the ideas with the potential clients and have a consultation session to finalize the ideas. Ensure the ideas you have chosen align with the client's vision.
Correct Lighting Selection
A successful photoshoot requires the right lighting selection. Different types of photography need different types of lighting. For example, professional clothing photography can be done both indoors and outdoors. On the other hand, a jewelry photoshoot needs to be performed in studio lighting to get the best results, and if you choose to do a jewelry photoshoot in natural lighting, you need to do it in the morning or the golden hour.
Thus, though photography seems easy, it is tricky and needs proper lighting to get stunning results that the client and his customers love.
Organize the Necessary Equipment
The best part about photoshoot planning is that you are prepared with all the necessary equipment beforehand, ensuring your productivity level to 100%. These are the essentials you need to perform a successful product photography session and speed up your sessions.
- Choose the best camera for professional photography, like a high-quality DSLR or mirrorless camera.
- Use 50mm, 70mm, or 90mm high-quality lenses. Do not take one lens for a photoshoot; always keep options.
- Carry back-up batteries and memory cards so that your camera always stays fully charged and has enough space to capture all the beautiful moments.
- Purchase a lightweight tripod to carry it anywhere easily.
- Organize the necessary backdrop, reflector, and props according to your photoshoot theme.
Set Appropriate Camera Settings
Camera settings also vary based on lighting conditions and settings. However, here is an idea of essential camera settings you can start your photography session with.
- Manual Mode. Change the auto mode to manual mode to adjust the camera settings according to your liking.
- The Exposure Triangle - ISO, Aperture, and Shutter Speed plays a key role in capturing stunning images. Keep the ISO low for capturing noiseless images, like 100 or 200. Experiment with aperture, like if you want to isolate the subject and keep the focus on it, use a lower aperture like F/2.8, and if you want to capture landscapes and a wider view, use a higher aperture like F/8-22. Use a fast shutter speed to capture the action and crisp images like 1/1000. During professional photography, take some test shots to adjust the exposure triangle.
- Raw Mode. Go to camera settings and set RAW mode to capture all the product information and details.
- White balance. Adjust the white balance according to the lighting and setting. It will make your work easier in professional post-production photography.
Organize Your Photography Studio
Organizing your photography studio beforehand will help you get your work done more professionally and effectively.
- Set up your backdrop with white, gray, and other colors according to your needs.
- Place your product in the backdrop and beautify it with props and other elements. For example, if you want to capture stunning clothing photos on the mannequin, steam the clothes on the mannequin to remove dust, dirt, and wrinkles.
- Adjust the camera on the tripod and place it in front of the backdrop.
- Place the studio lighting surrounding the product.
- Put the reflector opposite the lighting so that the lighting reflects on the product, making it bright and reducing harsh shadows.
- Place a computer beside the camera and connect it to display the image on the larger screen. It will help you analyze the image quality then and there.
Manage Your Files
To improve photography workflow, you need to manage your files like a pro.
- Take multiple images of the product from various angles. Go through them one by one and finalize the images.
- Rename the files with client names and dates so that you can find them in one place.
- Back up your files in the cloud and on hard drives regularly.
Efficient Photo Retouching Process
Upon finalizing your shots, it's time for professional photo retouching services. Here are ten photography editing workflow tips to enhance your image quality.
- Find the Issues. Take the image to Photoshop or Lightroom and zoom in and find the flaws like lighting correction, harsh shadow, white balance adjustment, and others.
- Lighting and Color Correction. It is one of the essential photography editing elements you need to check out. Due to camera settings and lighting, the product color and overall lighting may get affected and look too dull or bright. Thus, you need to ensure that both lighting and product color look natural.
- Remove dust, dirt, spots, and wrinkles. If you have cleaned the product before the photoshoot, you may not need to edit it in Photoshop anymore. However, ensure the image is flawless before moving to another editing element.
- Background add or removal. Upon setting up the background and taking the images, the background may not look nice in the final images. You can change the background in Photoshop easily.
- Unnecessary props removal. The subject needs to be the center of customer attention. Thus, if props are distracting the customer's attention, remove them in photo retouching. If all the props look noisy, remove the background, it will be easier.
- Add necessary props. If you think adding some props and elements may enhance the image quality, you can add them in Photoshop or Lightroom. Ensure the props align with the image and maximize its beauty.
- Soften the Shadows. Harsh shadows are an eyesore for the viewers. You need to ensure the shadows look soft, easier on the eyes, and natural.
- Recoloring. If you have products of the same design, do not waste time taking images over and over; rather, recolor the products in Photoshop. Double-check to ensure all the products have the right color, like royal blue needs to look royal blue.
- Adjust white balance. The right white balance ensures your images look white and accurate in color. Thus, if your images have yellow or orange elements in places, fix the white balance properly in post-processing.
- Overall image quality check. Zoom out to see how the final edited image looks. If you like the final look that is high-quality and aligns with the brand purpose, save the images and send them to the clients.
Ensure Image Consistency and Speed-loading
It is a part of photography editing workflow tips. However, I added it in another section to keep it highlighted.
While retouching the images, you need to ensure all the images look consistent with the brand visual. For example, if you have taken 100 images for a company, you need to ensure all the images represent the brand.
Also, ensure the image is fast-loading. Meaning you need to reduce the file size, ensuring the quality is intact and eye-catching.
Organize Your Work in One Place
Another important photography productivity tip is to organize all your clients’ work in one place. From planning and finalizing the photoshoot to the final edited images, keep all the files of one client in the same place.
Make a specific Google Drive file for the client, rename it with the project or brand name, and keep all the necessary files in there so that you can find everything in one place.
Outsource Professionals, if Needed
If your work is piling up and you have a hard time delivering the projects on time, do not hesitate to hire professional outsourcers. For example, photo retouching is a time-consuming task. If you want to reduce the workload, hire a professional photography and retouching company that meets your expectations and delivers the work on time, ensuring you can deliver the perfectly top-notch images to your client within the deadline. This way, you can take more photography projects and earn more money.
Learning, Experimenting, and Practicing
How to be productive as a photographer? Never stop learning. You need to keep yourself updated with the latest trends to keep up with your competitors and grow your brand.
You need to keep on learning new photography techniques, shortcuts, and trends, and experiment and practice them in your photography. For example, I have recently bought a 360° display to shoot all-angle videos. When I first bought it, I did not know how to use it to bring out the best results. So, I checked out tutorials, learned its quirks, experimented with the machine, practiced non-stop, and now I can take stunning 360° videos for brands.
Keep challenging yourself with new things. Not only will it help you gain more experience, but also become more productive and take your brand to the peak.
Avoid Burnout (Time-saving Techniques)
Constant working may leave you in major burnout, resulting in lost focus and productivity.
Thus, taking rest in between is also important. Go on tours every three to six months to explore various places. It will give you rest, new ideas for photography, as well as maximize your time as a photographer. Capture lots of fun images while visiting new places.
Also, take lots of rest on your weekdays to get enough sleep and stay healthy. Do not think about work during your holidays. Working non-stop and making money is good; however, taking breaks in between is also super necessary.
Closing With
Productivity means output over input, meaning the more output you get over the input, the more productive you have become. Becoming productive is a tenacious process a photographer must follow to achieve great things. You need to strictly follow a daily routine for photographers, where you need to complete all your work efficiently, and your productivity will improve gradually.
Follow my professional photography tips to increase efficiency in photoshoots and improve photography workflow. Lastly, if you need professional help for capturing stunning images for your brand or need a reliable photo retouching partner, Product Photography Dhaka (PPD) is here to help you. We offer photography and retouching services worldwide. Visit our website to see our working portfolio and judge the quality. If you like our work, contact us to get a free consultation.
FAQ
Planning and execution. Each client and brand has different needs and wants. You need to plan the photography session thoroughly to bring out the best results. Research shots, add them in a Google Docs to remember them, set up the photography setting according to the theme, and execute the plan on time.
You can speed up the photo editing process by learning keyboard shortcuts. The more time you spend in photo editing, the faster a photo editor you become.
With a proper marketing plan. Photography studio marketing plan includes investing in SEO, content writing, PPC marketing, social media marketing, and others. SEO ensures your website gets found online and drives organic traffic, content marketing ensures your target audience knows what your expertise is, PPC marketing drives instant traffic and sales, and more.